Among the Literati XIV
David Eggers rates two mentions in the Aug. 19 edition of Advertising Age. Placement one, one of the photographs accompanying Kate Fitzgerald's article "Promoting the Page" about New Yorker Festival sponsorships features Dave sitting in on a panel discussion. Mention two, Richard Linnett's Adages column includes several paragraphs subheaded "Scrambled Eggers." It discusses Dave's book excerpt in the Aug. 12 issue of The New Yorker and suggests that the very premise -- a young man gets paid a lot of money for posing for an advertising logo and, wracked by guilt, gives it all away -- is farcical. Dave builds his book on the idea that the man was paid $80,000 for the use of his silhouette. One ad exec says he would have netted $2,500, max. The caption to the photo adjacent to the blurb is captioned "Dim Bulb: Dave Eggers has money to burn." Well, at least he's flaring brightly!