Sorry to post this so late in the day, but today's edition of the New York Post comes with a free comic book insert. Designed to promote the What's New Scooby-Doo cartoon on Kids' WB, as well as DC's Scooby-Doo comic book, the 36-page "special collector's edition" also heralds the launch of Mad Kids with three pages of ads and an insert card.
Every day, I read the New York Times and the Wall Street Journal on the train. Today, I also read the New York Post. This might be the first circulation ploy I've fallen prey to. Insert a comic every day, and I'll become a daily reader!
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