Advertising Age features a solid article about the forthcoming magazine Tracks, which just secured $5 million in startup funding. Previously titled Good Music, the magazine will target music listeners over the age of 30. The ideal reader? Pushing 40, kids, a commuter, shops at malls. Huh. Planning to publish two issues before the end of the year, the magazine aims for 10 issues a year by 2006.
Thanks to I Want Media.
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