Monday, April 09, 2007

What If Ads Were Content?

Here's the brief presentation I gave at PodCamp NYC this weekend.

Let me know what you think!

1 comment:

John Blue said...


My wife and I were watching The Apprentice and I remembered your PodCampNYC session "What if ads were content" and realized that is exactly what The Apprentice is. Every episode is filled entertainment that are really ads.

Tonight's episode is about the Apprentice teams creating a 60 second spot for Renuzit. The show is the entertainment and the ad (Renuzit was said a buzzillion times!.

John Blue