Thursday, November 18, 2004

By Redesign

Starting with the January issue, Technology Review, "MIT's magazine of innovation," will undergo some major changes. Now that Jason Pontin sits at the top of the masthead, Tech Review's staff will reorganize the editorial content, introduce some bigger-name writers, and redesign the mag's look and feel. Some of the changes are already afoot. Long-running columnist Michael Schrage is out the door, as is Joe Chung. Gladly, Simson Garfinkel seems to be staying around. Looking forward to the next issue! I just renewed.

In related news: A hearty Boo! Hiss! Pfftlb! to Tech Review for their shoddily done Statement of Ownership, Management, and Circulation. "Printed" on page 10 of the December issue, it appears to be a bad scan -- the text is basically illegible, as are most of the important numbers. I can barely read the thing. Near as I can tell, the average press run pushes past 360,000 and the book sells maybe 49,000 on the newsstand. Come on, Tech Review, you can do better than this.

1 comment:

Anonymous said...

I think the secret to a sales boost for Technology Review lies in running more cover stories on MIT AI dept. hottie Cynthia Breazeal. Maybe a swimsuit spread? Or a sort of touch-of-class feature with eveningwear & a grand piano. Has Harry Connick's star fallen to a point where he'd be a part of something like this? Shoot a memo over to his people. I'm home all day. -- Andrew Graham